YOYUU was created by Hannah, a mum who always loved sewing and nature. She once had a pile of unwanted clothes and her boys were growing fast. She felt that this is what the world has thrown at her, a challenge. She went on to make a pair of jeans from an old ripped pair mixed with a jersey sweatshirt to create 'the greedy drop' jeans. A unique combination of a jean/jogger for kids. YOYUU = is a Japanese word which helps convey the idea of feeling ready for whatever the world might throw at you next.
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