By encouraging children to connect letterforms with physical objects the prints help them with their alphabet and look great on a bedroom wall. I don’t have a separate range for girls and boys. By only working in unisex lines I hope I'm doing my bit to build a future where we won’t be defined by our gender.
I hand screen-print some of the products at Printclub in Dalston and the rest are printed on archive-quality paper using vegetable-based inks by Calverts, a co-operative based in East London. They are nice people with great credentials and they make exceptional prints with minimal environmental impact.